Wednesday, February 1, 2012

Staging a home can help secure renters

Most home sellers these days have at least heard of staging. It's the process whereby homeowners clean up their homes and make them more appealing to potential buyers. But why talk about staging a home on a blog for a Property Management Company? Well, if an owner is having a hard time securing tenants for a home, staging may be the answer.

Staging has several areas of focus. To start, highlight key features. If the home has a nice fireplace or built-in bookshelves, capitalize on those features. Staging doesn't have to include the entire home. The owner can decorate just enough to draw attention to the key features of the home. Placing a few items in a built-in bookcase can highlight how much storage space a tenant would have for their own items. Accessories can also help highlight a fireplace. Try hanging a mirror or painting over the fireplace to draw attention, or paint the wall an accent color.

Another focus in staging is clearing the space and emphasizing how large the space is. By removing clutter and unnecessary furniture, the space appears larger and more inviting to the tenant. Some may be tempted to fully empty the home, thinking it will be most inviting that way. However, if the home has any unusual design features or oddly shaped rooms, potential tenants may have a hard time imagining their belongings in the space. By suggesting a layout with carefully chosen pieces of furniture, the owner can highlight the potential use of the space for the tenant.

An important aspect in most homes is the kitchen. Despite the size of the kitchen, emphasizing the layout is crucial to seal the deal. Counters should be cleared, but a carefully chosen accessory or two will help draw attention to the size also. Highlighting a center island or adding one with a portable counter can increase interest in the home. A clean kitchen is also a more inviting kitchen, so focusing on cleaning the kitchen thoroughly will also help.

These tips work for both home sellers and investors looking to rent their homes. While we don't offer staging services to our owners, Provident Management Company does offer many services and features that set us apart from the rest. We want to be your management company, and we will do all we can to secure tenants for your units. Contact us for more information.

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